Sponsorship
Sponsorship of Sports
Takara Leben LEBEN NIGHT GAME
On April 25, 2024, Takara Leben held a sponsored baseball game "Takara Leben LEBEN Night Game" between the Tohoku Rakuten Golden Eagles and the Hokkaido Nippon-Ham Fighters. The Tohoku Rakuten Golden Eagles were established in 2005 as the only professional baseball team in the Tohoku region in 50 years. Since then, they have been actively engaged in regional contribution, including hosting games across the prefectures of Tohoku, donating sports facilities to areas affected by the Great East Japan Earthquake, and inviting disaster survivors to the stadium.
For this sponsored game, Takara Leben held a special lottery for residents of its Tohoku-area properties, offering the chance to participate in the "Starting Family" and "Bouquet Presentation" experiences. The winners were invited to attend the event. At the venue, the Takara Leben booth featured activities such as a target-throwing game and a lottery wheel. Prizes featured player-autographed Rakuten Eagles baseballs, team merchandise, and exclusive Takara Leben novelties.
Kataller Toyama
Takara Leben is a sponsor of Kataller Toyama, a professional soccer club affiliated with the J.League and based in Toyama Prefecture. In November 2023, the Company, together with fellow sponsors, donated soccer balls to elementary and junior high schools in the prefecture. The presentation took place in the Special Reception Room of the Toyama Prefectural Office.
Since 2009, the Company has delivered 13 development projects in the prefecture, contributing to community development and regional revitalization. Beginning in 2013, driven by the desire to bring energy and vitality to a greater number of people beyond its real estate business, the Company has continued its support as a sponsor of Kataller Toyama, a club team engaged in promoting sports and invigorating the local community with the aim of making Toyama an even more vibrant place.
Nippon TV Tokyo Verdy Beleza
Since February 2021, MIRARTH HOLDINGS has entered into a corporate partner agreement with Nippon TV Tokyo Verdy Beleza, Japan's leading women's soccer team, to deliver the excitement and joy of sports to the public. Through sponsorship of this team, we will support the success of women and contribute to Itabashi-ku and Kita-ku, Tokyo, where our company was founded.
Futsal "Kazushi Kimura Cup"
Leben Trust sponsored the "Kazushi Kimura Cup," a futsal tournament organized by a comprehensive local sports club in Yokohama, as part of its initiatives to contribute to the local community and enhance its corporate recognition in Yokohama, Kanagawa Prefecture, where the Company is headquartered.
The Kazushi Kimura Cup takes place at Sports Jungle 10, a comprehensive community sports club established in 2012 by Kazushi Kimura, former Japan national team player and former manager of Yokohama F. Marinos. The tournament welcomes participants of all ages and genders. In the exhibition match against the dream team led by Mr. Kimura, a team of board members and employees from the Company also took part, contributing to the excitement of the event.
Kishu Kuchikumano Marathon 2025
MIRARTH Asset Management is an official sponsor of the Kishu Kuchikumano Marathon. This is a full and half marathon featuring a course rich in nature, held on the first Sunday of February every year in Kamitonda-cho, Wakayama Prefecture. The LS Shirahama Power Plant, which the company manages under asset management, is in the same town. So, the company is working to contribute to society and revitalize the local community through sponsorship of the event.
Cultural Sponsorship
SDGs QUEST Mirai Koshien
MIRARTH HOLDINGS supported the "SDGs QUEST Mirai Koshien" as an official sponsor for FY2024.
SDGs QUEST Mirai Koshien is a competition in which high school students explore the Sustainable Development Goals (SDGs), develop ideas to address social challenges, and present their action-oriented proposals, all with the aim of thinking about and acting for a sustainable future of the planet. The initiative began in 2019 in the Hokkaido and Kansai regions, and since then, both the number of participating areas and students has continued to grow each year. In FY2024, high school students from approximately 5,500 schools across 23 areas covering 40 prefectures took part in the event.
To promote and raise awareness of the award-winning actions, the "2030 Inquiry Newspaper" was published, featuring action ideas from the top prize and excellence award teams in each regional competition. In August 2024, a national exchange event brought together 19 grand prize teams from across the country. Following the event, eight teams were selected to participate in the "SDGs QUEST Mirai Koshien Future Session." As part of the corporate award program, MIRARTH HOLDINGS presented the MIRARTH Award to "Team Sarabanjī!" from Okinawa Prefectural Chatan High School and Gushikawa High School for their action plan, "High School Students as MCs! Shōwa-Retro Shimakutuba Singing Café."
Fujisan Asagiri Biomass Power Plant Tour
High School, which received the MIRARTH Award at the 2023 "SDGs QUEST Mirai Koshien," to visit the Fujisan Asagiri Biomass Power Plant in Fujinomiya City, Shizuoka Prefecture. During the tour, the students learned about efforts to address regional issues and the facilities within the power plant, as well as observed the intake of cow manure from nearby dairy farmers.
Participating students shared their impressions, saying things like, "It was great to see a real example of renewable energy use, just like the action plan we came up with ourselves," "I want to apply what I learned through this experience in my future student life," and "I could truly feel that a cycle for solving local issues is in motion."
Ehime SDGs Koshien
Takara Leben provided special sponsorship for the "Takara Leben Presents Ehime SDGs Koshien 2024 – High School Student Practical Project," a competition in Ehime Prefecture where high school students in Ehime explore the SDGs.
The competition was created as a hands-on Education for Sustainable Development (ESD) initiative aimed at helping students strengthen communication skills and develop the mindset to respect diverse values and environments through engagement with peers and the local community. It was jointly planned with NPO RES in 2022 as part of MIRARTH Holdings Group's 50th anniversary project.
At the 2024 competition, a total of 180 students from 29 teams representing 13 schools across Ehime Prefecture took part. In August, 60 students from 12 teams that had passed the preliminary video screening gathered for an exchange event and the final round. During the exchange event, Takara Leben introduced its initiatives toward achieving the SDGs, and students from across the prefecture engaged with university student volunteers through an SDGs-themed card game. In the final round, each team gave a 10-minute presentation. The team with the highest overall score was selected as the Grand Prix winner and was awarded a prize. Takara Leben resonated with the idea of preserving the memory of a building by converting a school building—considered a "treasure of the local community"—into 3D data and maintaining it within a virtual space, an idea inspired by the possibilities of the metaverse. Recognizing both the creativity and proactive spirit the company presented the Takara Leben Award.
With the aim of fostering "creators of a sustainable society" envisioned in the new Course of Study, we will continue to create opportunities for young people, who will lead the next generation, to explore local issues related to the achievement of the SDGs, helping them develop the ability to identify challenges and take action to solve them.
Sponsorship of "Osaka Healthcare Pavilion" at Expo 2025 Osaka, Kansai, Japan
MIRARTH HOLDINGS Group is an official partner of the Osaka Health Care Pavilion at the Expo 2025 Osaka, Kansai, Japan.which will be held from April to October 2025.
The Osaka-Kansai Expo is an international exposition to be held in Yumeshima, Osaka City, under the theme of "Designing Future Society for Our Lives. " This will be Japan's sixth World Expo and will bring together wisdom from around the world to address a variety of global issues. The Expo site will feature pavilions and events introducing cultures and technologies from around the world, as well as exhibits and hands-on programs that will offer visitors an opportunity to think about future society.
Through its sponsorship, the Company will support the success of this event.
Environment Photo Contest
Since FY2021, MIRARTH HOLDINGS has supported the "Environment Photo Contest," organized by President Inc. with backing from the Ministry of the Environment and the Institute of Environmental Civilization. In this contest, citizens take photographs based on themes set by participating companies, expressing their environmental awareness and commitment through collaboration between companies and the public.
For the 31st Environment Photo Contest 2025, 845 entries were submitted for the MIRARTH HOLDINGS Award, under the theme of "Happiness for People and the Earth." These photographs captured moments that reflect the richness of life on Earth and the essence of irreplaceable happiness. After a rigorous selection process, the Excellence Award was presented to "A Parent and Child on the Beach."
MOMAT Corporate Partnership
The National Museum of Modern Art, Tokyo, a central center for art in Japan, is promoting MOMAT Support Circle, a new museum support system in which companies and museums work as partners.
MIRARTH HOLDINGS has been a partner company of the MOMAT Support Circle since July 2021 and continued to support the activities of the National Museum of Modern Art, Tokyo (including exhibition organization, research and surveys, collection and storage of artworks, educational outreach activities, and museum management projects) in 2024. By supporting the activities of the National Museum of Modern Art, Tokyo, we contribute to fostering culture and provide opportunities for employees to experience outstanding works of art.
